OJO / VERY IMPORTANT - 8 RULES

1. Tents or canopies for Food must have a FLAME RETARDANT CERTIFICATE.
2. All vendors / exhibitors must have a CERTIFICATE OF LIABILITY INSURANCE.
3. Booths - spaces are exclusively for the company or entity identified in the application and are valid only for the sale of goods or exhibition materials described in the application. You cannot transfer, resell or share your booth / space with other individuals, businesses or entities.
4. All food vendors are required by law to attend an orientation session with DC Health inspectors two weeks prior to the festival.
5. Fiesta DC reserves the right at its sole discretion to distribute all booths according to our logistics and needs, and in compliance with DC emergency regulations. Vendors/exhibitors agree that all goods, activity and equipment will be strictly contained within the assigned space stipulated in the contract.
6. Food vendors MUST stop selling at 6:45 pm. All vendors/exhibitors MUST exit the area by 8:45 pm.
7. If during the festival your permit is suspended by authorities for health and safety codes, no refund will be issued.
8. Checks should be made payable to Fiesta DC.

FIESTA PACKAGE
••• Sponsor Acknowledgement in Festival's promotions and at all activities during Hispanic Heritage Month.
••• Recognition during opening ceremony on Main Stage, approx. 3 pm.
••• Two (2) tented booths (10' x 10') or one 10' x 20' tent, tables, chairs
••• Logo / name in print ads in Spanish and English newspapers (over 200,000 copies weekly)
••• Logo on our Web site (over 3,000 hits p/month)
••• Logo in Giant Banners at main entrances and other strategic locations throughout the city
••• Logo in Official Poster (300 copies, size 11” by 17”)
••• Full page ad in Fiesta Magazine (10,000 copies)
••• Logo in Fiesta DC’s post cards (10,000 copies, size 6” x 8’’)
••• Sixteen (16) Public Announcements from each stage
••• Strategic location to place your banner
••• Logo in Fiesta DC Video 2009
••• Three VIP parking passes

SALSA PACKAGE
••• Sponsor Acknowledgement in promotional materials ••• Recognition during the opening ceremony on Main Stage, approx. 3 pm.
••• One (1) 10' x 10' tented booth, tables, chairs
••• Logo on our Web site (over 3,000 hits p/month)
••• Logo in Official Poster (300 copies, size 11” by 17”)
••• Full page ad in Fiesta Magazine (10,000 copies)
••• Logo in Fiesta DC’s post cards (10,00 copies)
••• Ten (10) Public Announcements from each stage
••• Two VIP parking passes

RUMBA PACKAGE
••• One (1) 10' x 10', booth, tables, chairs ••• 1/2 page ad in Fiesta Magazine (10,000 copies)
••• Logo on our Web site (over 3,000 hits p/month)
••• Ten (10) Public Announcements from each stage
••• Two VIP parking passes

Fiesta DC offers exclusive opportunities for those companies / corporations seeking a more visible presence during the Latino Festival and activities celebrating Hispanic Heritage Month from Sept. 15 to Oct. 15.

• Official Sponsor / Presenter of Fiesta DC 2009
$ 25,000
In addition to all items contained in the Fiesta Package, the Official Sponsor / Presenter will be recognized as the exclusive sponsor in all Festival publicity, both printed and audio-visual, as well as the announcements from the various stages during the Festival. Your logo will be included in a three-week television campaign on Univision (Channel 14) and Telefutura (Channel 47).

• Official Sponsor of the Children's Festival (Sunday, Sept. 27)
$ 20,000
In addition to all items contained in the Fiesta Package, your logo will be included in a three-week television campaign on Univision and Telefutura, with a combined daily viewing audience of 150,000.

• Official Sponsor of the Parade of Nations (Sunday, Sept. 27)
$ 15,000
In addition to all items contained in the Rumba Package, your company is recognized as the Sole and Official Sponsor of the Parade, which includes more than 800 dancers. The Parade is the heart of the Festival and takes place from 1 to 3 pm.

• Official Sponsor of Kick Off (Tuesday, Sept. 15) SOLD OUT!
$ 6,000
Your company is recognized as the Sole and Official Sponsor of this important event, the second most visible after the Latino Festival event. Dignitaries and leaders of the Washington region gather to celebrate the beginning of Hispanic Heritage Month. The Kick-Off is dedicated to the Elderly population with a brunch and gifts. More than 400 will attend the event at the Washington Historical Society (formerly City Museum) from 10 am to 2 pm.

• Official Sponsor of another specific Event during Hispanic Heritage Month $ 3,000
(Sept. 15 to Oct. 15). Please see Calendar 2009 on back page.

• Official Sponsor of a Stage...

Fiesta Magazine is the official annual publication of the Latino Festival of Washington. It contains information about our sponsors, partners and participants -artists, musicians, orchestras, dancers, theatre and folklore groups, exhibitors and vendors.

A complete program and logistic information are included, as well as greetings from local dignitaries, foundations, companies and from executives of the Festival.

10,000 copies will be printed in full color, size 8.5 by 10.5 inches. 6,000 copies will be distributed in the region and the remaining will be delivered during the Festival and via our mailing list at no cost. In Fiesta Magazine you will find everything you need to know about the Latino Festival 2009.



R A T E S
FOR BUSINESSES IN COLUMBIA HEIGHTS, MT. PLEASANT AND ADAMS MORGAN NEIGHBORHOODS APPLY A 30% DISCOUNT

FULL PAGE
(8.5 in. x 11 in.)

Back Cover
$3,000

Inside Third Page
$2,500

Inside
$800

Inside Front Cover
$2,000

Inside Back Cover
$1,500

HALF PAGE
(8.5 in. x 5.5 in.)
Inside
$400

QUARTER PAGE
(4 in. x 5 in.)
Inside
$250

Specifications:
You can email your AD, include all your artwork and photos.
Acceptable file formats: PDF, EPS, TIFF, JPG (high resolution).

Please e-mail your ad to: info@fiestadc.org

DEADLINE: FRIDAY, AUG 7, 2009

• All Vendors / Exhibitors need a Certificate of Liability Insurance. If you do not have one, you can get it for a modest amount by calling Crystal Insurance Agency at (202) 387-9162.

• Vendors will not be allowed to sell during the Parade of Nations, from 1 to 3 p.m., approximately.*

• Booths / Spaces cannot be resold, shared or transferred to other individuals, businesses or entities.

What are the dimensions of the booths?
Booth spaces can be purchased in two size categories: 10 feet by 10 feet; or 10 feet by 20 feet. Each size category has a different associated fee and during the festival, vendors will be required to remain within the dimensions selected.

When should I buy my booth?
As soon as possible. Booth prices may increase at any time and there is no guarantee that booths will be available at a later date.

Where will my booth be located?
Booths will be distributed in various sections: a) Food, b) Arts and Crafts, and c) Public Information, along 14th St., from Spring Road to Columbia Road and along other intersections. The specific location of your booth depends on you since they are distributed on a first come, first serve basis. Reserve and pay your booth as soon as possible. All booths will be numbered and a sign will be attached bearing your name or the name of your company.

When can I set up my booth?
Food Booths require a long set up time for installation and must pass health and fire inspections, and as such should begin set up at 6:00 a.m. Vendors and exhibitors will be allowed to enter the area in their vehicles to unload equipment and merchandise at 6:00 am and no vehicle will be allowed to enter the area after 9:00 am. All vehicles must leave the area no later than 9:30 am. Arts and Crafts and Public Information booths should begin set up at 8:00 am. All Booths must close at 6:45 pm.

Will you provide parking spaces for all vendors and exhibitors?
Only food vendors will receive a pass to use ONE space in one of our parking lots.

Will electricity be provided? No. If you need electricity you must bring your own generator. Generators must be fueled or charged prior to arrival, and must be less than 15 amps.

What is considered Arts and Crafts?
Fiesta DC considers Arts and Crafts to be items made by hand. They may be crafted of metal such as gold, silver or copper or of wood or leather or ceramic. The work of photographers, artisans, sculptors and other artists is considered in the same category. Booths selling cassettes, CDs, glasses, electrical appliances, commercial toys and printed T-shirts, etcetera DO NOT qualify as Arts and Crafts.

Whom should I contact in case a problem occurs during the festival?
Fiesta DC will have Booth Coordinators exclusively to attend to the needs of all vendors and exhibitors. You can identify him / her by an ID that reads “Booth Coordinator”.

• In some Food Booth Areas family sized picnic tables will be distributed for the exclusive use of the public.
• Food Vendors are required to stop selling at 6:45 * Vendors located on 14th St., between Spring Road and Columbia Road cannot sell during the Parade of Nations, from 1 to 3 p.m., approximately.*
• Tents or canopies for Food must have a Flame Retardant Certificate. If you do not have one, Fiesta DC can provide you one, 10 by 10, for an additional $175.

Do I need a Special Permit?
Yes, but you do not need to apply for the permit directly. Fiesta DC will acquire all the necessary permits from the proper DC government authorities. Booth fees will include the cost of obtaining all required permits. As part of the permitting process, all Fiesta DC food vendors must attend a DC Department of Health orientation session prior to the festival. The purpose of this session is to educate vendors about the relevant health codes and proper food handling practices that must be followed during the festival. Fiesta DC will schedule the orientation session with the DC Department of Health within 2 – 4 weeks of the festival.

Will the DC inspectors visit me during the Festival?
Yes. Before the Festival begins, inspectors will visit each of the Food Booth Vendors to verify that they are in compliance with health and fire regulations. During the event, inspectors will conduct frequent visits to be sure that everyone is conducting their business appropriately. If an inspector decides that a booth is not in compliance with established health or fire regulations or puts the public health at risk, the booth may be closed, the vendor may be fined or certain items may be removed from the menu. Prior to conducting any sales, inspectors must inspect and approve your booth and set-up.

How many butane tanks can I bring?
You can use a maximum of 80 pounds of butane in tanks of 20 or 40 pounds each. No additional tanks may be brought in after set up. The DC Fire Marshall requires all vendors using butane tanks to obtain a permit at a cost of $100. Please notify DC Fiesta personnel when purchasing your booth space if you require the use of a butane tank and we will obtain it for you. Vendors utilizing butane tanks must follow appropriate safety regulations.

What types of beverages may be sold?
None that contain alcohol, none in glass bottles. Vendors may sell any type of fresh fruit juices (aguas de frutas) and soft drinks in cans or plastic bottles. Ice cream and popsicles may be sold as well.

Where can I get water?
On the day of the festival, several water sources located within the festival grounds will be made available for vendor use. Fiesta DC personnel will inform you of the available water source closest to your booth space.

Where should I put my trash?
There will be 2 large dumpsters located along 14th Street, and one intersections. It is the responsibility of the proprietor of each booth to dispose of his / her trash at the designated location, and to be sure that his / her booth space is completely clean before leaving.

Please notify the Food Vendor Coordinator before you leave. Information subject to changes.
* Locations TBC